The latest survey from HPI indicates that women are better at buying used cars than men. Doesn't surprise me. I did a feature years ago for Auto Express talking to dealers who all said women give them a harder time than men. We're just better shoppers. Also, why does it surprise me that men won't take advice? HPI is a leading car-checking agency. Click here for their website. The press release says that in their survey 43% of men said that they felt they didn't get a good deal compared with just 35% of women, suggesting that female motorists make better buying decisions. According to the HPI survey, 51% of women consult a family member or friend who knows something about cars. Unsurprisingly, men are reluctant to ask for advice with just 27% taking along a more knowledgeable companion to protect themselves from making a bad used car purchase. In addition, confirming the motto ‘with age comes wisdom’, older used car buyers appear to be making sensible purchase decisions, with 83% of third-agers not experiencing any hidden problems after they’ve parted with their money. “The survey suggests that men are more difficult to please, when it comes to used car buying and that they won’t take advice. This could be why men are more likely to think they’ve been had, but it also leaves them vulnerable to fraudsters,” says Nicola Johnson, Consumer Services Manager for HPI. “In contrast, women are eager to take advice and prepare before checking out their options. This clearly helps them make measured decisions and as a result, they are happy with their purchase.” |