There's strange symmetry in the fact that the UK's media campaign for the Fiat 500L featured a fed up (if a bit too glam) mum rapping about The Motherhood, while in the States, they've got the real thing, rapper Sean 'Diddy' Combs.
The message are quite different, of course, over here, people have muttered that the 500L is over-large. Over there, the guys in the ad think a Fiat with so much space (and Mr Diddy) inside must be a mirage. The catchline is "Unbelievably Big".
See the video on You Tube