The French firm will equip its C1 Connexion special edition with a telematics system as standard to help reduce insurance costs. The Smartnav system, provided by Trafficmaster, monitors the way you drive, so you can prove you're not a lunatic.
Fitting telematics is a growing trend to help young people get insurance - in particular young women hit by an EU ruling that decreed it's discrimination to offer better premiums to women. (!) See my Top Story on this subject, including details of other schemes.
Citroen is also offering free insurance for the first year of ownership for the C1 Connexion, but with plenty of strings. Drivers must be 19 (or 75 and below), with two years' no-claims, and the car must be funded with Elect 3 or Elect 4 finance. That's a Personal Contract Purchase scheme with low monthly payments, but it leaves a chunk to pay at the end. I have one on my Mini, but I have reservations, Click here to see why.
This deal would allow a young buyer to drive off in a new Citroën C1 1.0i 68 manual 3-door Connexion for just £109 per month, plus deposit on Elect 3 with free insurance. If they don't have two years' no-claims, Citroen can offer discounted cover.